The attached post by Vera Raposa offers great tips for marketers of construction and real estate services. As a consultant to the real estate and construction industries, I strongly emphasize the following:
Developing a strategy. Who will you be targeting? How are you going to reach your target market? What tools will you be using?
Setting concrete goals and objectives. Marketing without goals is like a having a quarterback throwing a pass with no receivers.
Establishing a budget and measure ROI. Does your marketing get results? If not, Your Marketing Sucks as Mark Stevens says.

1 response so far ↓
seo blog // October 30, 2008 at 5:17 pm |
This is a really interesting blog post,I have added your blog to my bookmarks I really like it,keep up the good work!